Our Commitment to You
At Willows Health, we work hard every day to provide the very best healthcare to our patients. We know that when you need help, you want to be seen quickly, safely, and by the right professional.
We are proud to say that our teams are seeing more patients than ever before — but we also want to be honest with you about the challenges facing General Practice and the NHS as a whole.
The Challenges We Face in General Practice
Rising demand
- General practice now delivers over 340 million appointments every year across England — far more than hospital outpatient services.
- At Willows, our doctors, nurses, pharmacists, and healthcare assistants are seeing more people than ever before.
- Many patients have multiple long-term conditions and need longer, more complex appointments.
Limited resources
- NHS England funds general practice at around 8–9% of the total NHS budget, even though we see 90% of all patient contacts.
- This means we are constantly balancing limited staff and resources against growing demand.
- Recruitment and retention of GPs and nurses remains a national challenge.
A changing patient population
- The UK has an ageing population, with more people living longer but with multiple health conditions.
- We care for patients who need translation support, who live with disabilities or mobility issues, or who need extra time to ensure safe and compassionate care.
Wider NHS pressures
- Hospitals are also under strain: there are fewer beds available than in previous decades, and more patients are waiting longer for specialist care.
- When secondary care is stretched, more pressure falls on GP practices to provide ongoing monitoring, advice, and support.
How This Affects Access
We do everything possible to see patients in the shortest time available.
- Our highly trained clinical pharmacists, nurses, and healthcare assistants manage many conditions safely.
- This frees up GPs to focus on patients with more complex or urgent needs.
- We use digital tools, triage systems, and signposting to ensure every patient gets to the right professional, at the right time.
But we cannot always offer immediate GP appointments for every request — because there simply are not enough GPs, and the funding we receive limits the number of staff we can employ.
Our Promise
Even with these challenges, our commitment to you is clear:
- We will always do our best to see you as quickly as possible.
- We will signpost you to the safest and fastest source of care — whether that’s your GP, a nurse, a pharmacist, or NHS 111.
- We will listen to your concerns and make sure your care is compassionate, professional, and respectful.
Working Together
The NHS belongs to all of us. By understanding the challenges and choosing the right service first, you are helping us to:
- Keep GP appointments available for those who really need them.
- Reduce waiting times for everyone.
- Ensure we can provide safe, effective, and fair care to all patients.
Thank you for supporting us as we continue to deliver high-quality healthcare within the resources funded by the NHS. Together, we can make the system work better for everyone.
At Willows Health, we are not only treating illness today — we are also working hard to prevent illness tomorrow.
We are pioneering new ways of managing chronic diseases such as diabetes, heart disease, asthma, and high blood pressure. Our approach is designed to:
- Prevent complications before they arise
- Keep patients healthier for longer
- Reduce the need for emergency care or hospital admissions
- Support people to live full, independent, and active lives
How we do this
- Regular reviews and personalised care plans for patients with long-term conditions
- Specialist input from nurses, pharmacists, and healthcare assistants working alongside GPs
- Digital tools that help us track and monitor your health more closely
- Education and support so patients can self-manage their conditions confidently
This means that even within the limits of NHS funding, we are doing more than ever to protect the future health of our patients. By preventing complications, we not only save lives but also reduce pressure on hospitals and urgent care — helping the whole NHS.